No antenna, no drawback: stream the Packers sport at no cost with the Locast app | from Madison West grad expertise

Goodfriend says he believes he will win in court by comparing Locast’s underdog status against the networks to the fan-owned packers who prevail against company-owned teams. He also serves another Wisconsin sports metaphor to describe the litigation.

“A badger is kind of hairy and ugly and short,” he said. “But if you put a badger back in a corner, even a big old bear will get some blood on its nose.”

Goodfriend, the son of Dr. Ted Goodfriend, who has served on the faculty of the UW-Madison School of Medicine since 1965, grew up on the west side of Madison. “In Madison, you can really try … and try a lot of different things,” he said. “I had a lot of great experiences as a teenager.”

After graduating from West, Goodfriend attended Beloit College and then entered politics. He worked in the offices of the late US Congressman Les Aspin and later US Senator Herb Kohl. Those jobs took him to Washington, DC, and his career included time serving as a media legal advisor to a Federal Communications Commissioner and a media manager for Dish Network. He also attended law school and now teaches communications law as an associate professor at George Washington University and at Georgetown.

All of these experiences in communication, politics and law came into play when Locast was launched. According to federal law, broadcasting networks should make their signals available free of charge. However, under the Communications Act of 1996, cable and satellite providers are required to negotiate “retransmission fees” in order to provide these channels, a lucrative source of income for the networks.

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